Fleer

Fleer, an iconic brand in the world of basketball cards, has played a crucial role in the evolution of this exciting hobby. Founded in 1885 as a confectionery company, Fleer diversified into sports cards in the 1960s, but it was in 1986 that it truly made history with the release of the famous rookie card of Michael Jordan.

From 1991 to 2008, Fleer produced some of the most sought-after NBA card collections, totaling more than 9485 unique cards. Among the most popular series are the annual Fleer NBA, Ultra, Metal, and special European collections. These cards capture not only the players' performances, but also the evolution of design and printing technologies in the collectible card industry.